Analysing ELLE and VOGUE TV channels

ELLE:

Trends
Fashion
Beauty
Street Style
Catwalk
People
Events
30 Seconds with

ELLE also includes Related videos
Most viewed videos
Most recent videos
(all of which are displayed dirrectly on the homepage of the channel)



VOGUE:

Exclusives
Catwalk Videos
Expert Interviews
Beauty Films
Magazine Videos

Although ELLE TV has a few more features both the channels are fairly similar in content . The ELLE features are more specified into different categories, therefore if you were looking for a particular video it will be quick and easy to locate, whereas the VOGUE TV channel is a bit broader, which means that it may take a while to locate a specific video.

Both these two TV channels differ from the original fashion channels, obviously because they are focused mostly around the content of the magazines, to make people more inclined to want to buy or subscribe to their magazine.

What to definitely include on my fashion channel website :

I have researched a range of hyperlinks (things) that are displayed on most fashion channel websites in order to decide what hyperlinks I will have to definitely use in order for my website to be realistic enough.

Programmes: A list of all the different programmes is displayed, the programmes have a brief summary underneath them along with a few photos from the programme.
http://www.worldfashion.tv/programs/

Improvement : In my own website I could make a programme list that is hyperlinked, therefore then when then programme is clicked on it would leeds you to another page with more details and extra information about the programme. I could even add more hyperlinks to the page with backstage footage and photo books from each programme.


Playlist (displaying the different time slots and what is going to played at that time). The playlist usually displays the current week and the next week, where a calendar-like chart is used for the user to select a specific day.

Both a Playlist and a Programme Information block are the two mandatory hyperlinks, there are others that are important, however they are not as necessary/vital.

Fashion TV channel websites

Fashion TV channel websites:

http://www.ftv.com/fashion/page.php?P=4032

http://www.worldfashion.tv/

http://www.fashiontelevision.com/


Fashion Websites:

http://www.elle.co.uk/

http://www.vogue.co.uk/

http://www.style.com/

I have researched fashion websites as well as Fashion TV channel websites and I have found that most of the fashion websites actually include a substantial amount of the content that is found on the fashion TV channel websites.

I think it would be good to merge together some of the features of the fashion websites in with some of the features from the fashion channel websites, this would enable me to create a website that is innovative. I feel that for the website to include innovative features, or a combination of features from both fashion websites and Fashion TV channel websites will provide me with the opportunity to create a website that is slightly different from any other site. I also believe that innovation is a prime factor in making a sucessful website.


Some specific fashion websites include an actual TV channel within them, such as ELLE .co .uk and VOGUE .com, however the channels have been built around the magazine. My task on the other hand is to create a website for a TV channel, therefore I will have to base my website completely on the TV channel and build all features and aspects around the channel.